IRON MOUNTAIN - As a testament to the company's 25-year track record
for product innovation and quality design,
THE BOSS Snowplow has been
selected by How 2 Media to be featured on the television series "World's
Greatest!"
"World's Greatest" is a 30-minute show produced by
How 2 Media and dedicated to highlighting companies, products, places,
and people. Companies profiled are selected through a rigorous interview
process. Each show is viewed by millions nationwide and features a
fast-paced tour around the world with behind-the-scenes footage,
informative interviews, and exciting visuals.
"
THE BOSS Snowplow
is exactly the type of company that we like to feature on 'World's
Greatest,'" said Executive Producer Gordon Freeman."They're an
innovative company that over the years has pioneered a number of
revolutionary features and equipment additions for snowplows, and each
and every one of their snowplows is designed and manufactured in
Michigan's Upper Peninsula where they know snow."
As part of the show, How 2 Media will be sending a film crew to the
company's manufacturing facilities in Iron Mountain, Michigan to get the
story behind the story on how the plows are made and tested, and to
show the "World's Greatest!" viewers why BOSS was selected as the best
in the
snowplow category.
"We're proud to be part of the 'World's
Greatest' and honored for the selection," said Mark Klossner, marketing
manager for
THE BOSS Snowplow." This program gives us the opportunity
to highlight our company's strong heritage of achievement and share our
story of manufacturing excellence with television viewers across the
country."
Following filming,
BOSS was scheduled to be featured on
the "World's Greatest" in an episode airing on the ION Network this
month. The network has a viewership of more than 95 million households.
Since 1985,
THE BOSS Snowplow has made snowplowing efficient and easy
with innovative products focused on quality, reliability,
craftsmanship and performance. All
BOSS Snowplows are designed, built
and put to the ultimate performance test in the U.P. where winters - and
deep snow - are a way of life.
THE BOSS snow-removal products
and accessories are manufactured in an approved ISO 9001:2008 registered
facility and are available to professionals and homeowners through the
company's nationwide network of
distributors.
Source
